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Nectar da Vida Superfood Cafe Stationery Set.png
Nectar da Vida Superfood Cafe Menu Mockup.png

Nectar da Vida Superfood Cafe

Project Type

Corporate Identity Brand Design

Concept

Nectar da Vida means the "Nectar of Life," and that is where I derived the name for this design from. It is a superfood café so, I wanted to convey a desire to provide healthy food to power the body. Since it is located in Lahaina, Maui, Hawaii, I used very bright and vibrant colors that would work well with the surrounding atmosphere. They also allude to the freshness of the food and the goodness it gives to health. Hawaii stresses the importance of conserving their environment, so I emphasized the use of recyclable materials in the ephemera.

Awards/Recognitions
  • C2A Creative Communications Honorable Mention in Corporate Identity/Branding 2021

  • United Design Alliance Annual International Design Competition, Bronze in Systems 2021

  • United Design Alliance Annual International Design Competition, Bronze in Letterform Marks 2021

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